The Bergische Wanderland is an EU-funded project that supports the expansion of a number of short and long distance hiking trails.
An original design was developed for this tourism project, which incorporated a logo,
illustration style with typography, visual style, corporate stationery, brochures, verbal style, advertisements and trail guidance system.
The guidelines for the various use cases were captured in a detailed manual.
Leitwerk, Büro für Kommunikation
Katharina Plass,
Phillip Blombach,
Cornelia Pistorius